SCAA Portland

16 04 2012

Wow, we can hardly believe SCAA is almost here! Here are the details:

WHO/WHAT: Specialty Coffee Association of America Exposition, La Marzocco exhibiting

WHEN: 4/20: 11-5:30pm

4/21: 11-5:30pm

4/22: 11-4pm

WHERE: Booth #3101: Oregon Convention Center: 777 NE ML King Blvd.  Portland, OR 97232

WHY: Because we all like the opportunity to talk, taste, brew and compete with coffee!

Other big deals:

  • We’re very excited to be sharing our booth with an awesome list of GUEST ROASTERS, who will be pulling shots of their coffee from our machines. They’ll be at our espresso bars with LM & Mazzer equipment, and at our brew bar, with equipment from Marco & Mazzer.
  • 2012 World Aeropress Championship (WAC) will be taking place at our brew bar from 11am-4pm Friday!
  • SARAH DOOLEY, our Customer Service & Sales gem will be competing in the United States Barista Competition, first going on Friday at 3:55pm! We can hardly wait to support her as she makes us and Olympia Coffee Roasters quite proud.
  • Co-sponsored PARTIES will take place Friday & Saturday night:




La Marzocco supports the Good Food Awards

5 01 2012

The Good Food Awards “celebrates the kind of food we all want to eat: tasty, authentic and responsibly produced.” This year’s Awards Ceremony will be held in the iconic Ferry Building in San Francisco.

The Awards’ categories are beer, charcuterie, cheese, chocolate, pickles, preserves, spirits, and (our favorite), COFFEE. This is the 2nd year La Marzocco has been a proud sponsor for the event and we are very much looking forward to seeing which roasters are recognized to have the most exemplary flavor, in addition to emphasizing fairness and transparency from seed to cup.





2012 Challenge: 365 Days of Brewing, Tasting & Telling

2 01 2012
We are all from different areas of the world, drinking coffee during different seasons and with various flavors.  Our challenge to you (and ourselves!) is to taste and post for 365 days straight on our Facebook page (http://www.facebook.com/pages/La-Marzocco-USA/228935280435 ).
Yes, we are day 2 into the New Year, but we drank coffee on day 1 (photo below)…and are pretty sure many of you did as well.
Details:
  • Every day post your findings on the La Marzocco Facebook page, whether brewed under pressure as espresso, in a pour over, etc.
  • Post a picture or some cup details – keep it simple so it’s repeatable.
  • The goal is to brew, taste, and tell, while  sharing on one page for all to enjoy.
Let’s toast to many cups shared with you this New Year!




Sipping Chocolate & Coffee Pairing, Thursday Evening!

19 10 2011

Second Annual Northwest Chocolate Festival is this weekend!

To those of US who love chocolate and want to dabble in the language with some of our countries upcoming chocolatiers, this is the weekend to do so! Seriously, the second year of this event promises to inform your palate and your mind with a star studded series of celebrity chocolatiers & chefs.

To kick off the festivities, the La Marzocco Brew Lab is hosting a Thursday evening pairing of sipping chocolates and coffee. The sipping chocolate will be prepared by local chocolatier Janet Eicher, Chocolat Vitale.  Co-mingling with chocolate and the guests, coffee will be paired nicely by Velton Ross, Velton\’s Coffee Roasting Company.

Sipping Chocolate & Coffee Pairing
Thursday, October 20th
5:30-7:30 PM
LaMarzocco USA
1553 NW Ballard Way
Seattle WA 98107

This event is a free event, courtesy of La Marzocco.  We look forward to hosting you!

Lastly, don’t forget to attend the Chocolate Festival this weekend, October 22-23, Fisher Pavillion.

 

 





Mid Atlantic/ North East Coffee Conference- MANE

13 10 2011

Minded with mastery and no stranger to events Troy, of Cosmic Cup Coffee and Gerra, of New Harvest Coffee can add another successful gathering to their list of accomplishments.

Barista folk from all over the world gathered at a specialized 2 1/2 day event titled MANE.

According to attendees, speakers and a brief, lovely post from dear coffee i love you we’d like to offer a little recap.
With interviews from a short, but sweet DM twitter feed from an easy man to adore, Gwilym Davies and one of our very own attendee/instructor/all around cool guy, Scott Guglielmino.

Let’s start with the keynote speaker and 2009 World Barista Champion (apparently looking very good for his age according to the wikipedia definition, perhaps some shenanigans around his birth year).  If you have met Gwilym you would agree he’s probably the most approachable person in the industry; kind, knowledgeable, and a professional learner. His keynote speech summed up felt a little something like this “we just don’t know much…and it’s time to drop the ego’s.”  With an invitation like that you can imagine how the dynamic of a room can change opening up the lines of communication.
Scott G. (LM Solutions & specialized customer service tech.) came away with a similar feeling on the event. Scott spent his time doing what he does very well, explaining the intricate but very basic controls for finding great coffee; dose, grind, temperature. His message is the same whether he is here, abroad or at MANE, “…the correction extraction should also taste good.”  (Thank you www.dearcoffeeiloveyou.com for that perfect quote).  He is full of impactful one liners like that. Scott had another pretty inspiring moment that he put into these exact words,”The thirst for knowledge in the New England coffee community was refreshing.”

The event had great topics, full days of information sharing in an intimate layout which welcomed conversation and encouraged hands on learning.

Evenings were matched with a latte art competition, brew down event and what would be great fellowship leading into the wee hours of the morning.

Strada, lever machines and Marco boilers played supporting equipment roles in the production that attendees brag is the best coffee event to date!





SF, etc.

30 08 2010

Haven’t been to SF in several months and how exciting the coffee scene has gotten since! First, Four Barrel has really upped their single origin bar, a smaller bar separate from their main coffee bar dedicated to a more personal approach to making and presenting coffee to the consumer. Here the barista prepares espresso (via a prototype, espresso-only La Marzocco Shot Brewer they’re field testing for us) or pourover from a list of SO coffees. The utmost attention and care is taken with every single drink while the barista has the opportunity to answer any questions about the coffee the customer may have. Wait time is secondary to quality. With such dedicated attention to SO coffees, this setup has helped to double their whole bean and increase their merch sales. If you’re in town, drop by for Four Barrel’s 2nd anniversary party. Happening tonight in the Mission.

Mathew makes a Hario pourover on the dedicated SO coffee bar

Merch wall and LM's prototype espresso-only Shot Brewer

Down the street, Ritual has a new deliciously tangy espresso, called the Double Rainbow. Consisting of Costa Rican, Guatemalan, and Kenyan coffees, it was a nice espresso to have first thing in the morning. Further up in SOMA, Sightglass is inching forward in their grand build out of their new roastery/cafe. They are now officially roasting and serving their own coffees on their vintage La Marzocco GS/2. If things go according to plan, they’re set to open sometime Nov-Dec.

Heidi and Archie making my spro

This was a quick, last minute trip so I didn’t get to visit many of my other favorites in the city. Next January, however, will be a different story, when La Marzocco will be hosting OUT OF THE BOX SF(ish). Stay tuned for more info.





NYC Coffee

6 07 2010

NYC is known for great food but their coffee was only as good as its urban fragrance exhibited in the subways during the peak summertime heat. That is, until in the recent years, when major roasters and key local coffee heroes paved the way for specialty coffee.

This is, of course, not news. But I am here to show you some delicious pictures of coffee and food from our adventures in NYC during LMOOB NYC last month:

Third Rail Coffee

Stumptown at the Ace Hotel

Stupdendous dinner at Emporio

Abraco - amazing for coffee AND their olive oil cake and cookies

Abraco's rocking the Linea at 198.7 F with Counter Culture spro

Ninth St Espresso - there's always a line

Can you believe the size of that meat rack?! Yatagan Kebabs on MacDougal.

This is what "donor kebab" is... kinda like a Turkish taco

Unfortunately it was only last weekend that the super upscale (read: expensive) cycling clothing brand Rapha opened their “pop up” store on Bowery. Filled with various cycling memorabilia and paraphernalia (wake up, Eddie Merckx fans!), the store is also interesting that they’re streaming Tour de France live (what better way to watch 60 pro riders fall all over spilled motor oil?) AND they have a built in coffee shop, courtesy of Third Rail Coffee and Stumptown. So next time you’re in Manhattan and want a pair of Team Issue Bib Shorts to go along with your cortado, swing by Rapha on 352 Bowery.

Rapha's "pop up" store (photo from Flickr user pedalstrike)

Of course there are a number of other notable coffee establishments in NYC but, due to limitations in time, I wasn’t able to swing by (Joe, Bluebird), forgot to take pictures (Blue Bottle, Gimme, Grumpy), or wasn’t open just yet (Caffetteria).

Lastly, what better way to end this mini slide show with the 3 amigos singing and playing guitars on #7 en route to Queens?